Moths are _______ to the flames. - drawn, It's a dangerous trick, I'm _______ for his safety. - concerned, Football is their _______ sport. - preferred, She's doing something outside the _______. - norm, She expressed a _______ to have a dog. - desire, She has a _______ for pickles during pregnancy. - craving, Someone would _______ to have those shoes. - die, Tom Cruise is a _______ for expensive cars. - sucker, CEO is the most _______ role in the company. - desirable, This painting of dogs playing poker has minimal _______ appeal. - aesthetic,

Planning and Designing Product Behaviour - Desirability

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