Rhetorical Questions - Activates a listener’s prior knowledge, often gaining their attention, Alliteration - Emphasis, Repetition - Alerts the reader to an important idea – makes it easy to remember, Direct address ‘you’ - Engages the audience in the conversation, Imagery - Paints a picture in words, can be more emotive, Personification - Helps brings thing to life, makes you listen more closely to understand,

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