1) Which statement is correct? a) All business ideas are business opportunities, but not all business opportunities are business ideas. b) All business opportunities are business ideas, but not all business ideas are business opportunities. 2) Opportunity screening matrix wherein the entrepreneur first has to consider his or her preferences and capabilities? a) 12 R's of Opportunity Screening b) Pre-Feasibility Study c) Personal Screening 3) One of the 12 R's that deals with addressing the unfulfilled market needs and wants of consumers to have a bigger chance of succeeding. a) Revenue b) Resonance c) Responsiveness d) Reinforcement of Entrepreneurial Interest 4) Which among the choices is NOT part of the several factors that affect a customer's final choice? a) Individual Preference b) Revenue c) Gender d) Lifestyle 5) What process does the entrepreneur do to to determine whether the product or service offering will meet customer demand or not? a) Technology Assessment and Operations Viability b) Estimating Market and Sales c) Market Potential and Prospects d) Investment Requirements and Production/Servicing Costs

Opportunity Screening

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