EXPERIMENT: manipulate one or more variables, can determine cause and effect, can be retested and proven, artificial environment: low realism, CORRELATIVE STUDY : cannot determine cause and effect, looks at two or more variables to see relationship, easier to conduct than an experiment, LONGITUDINAL : same people studies years or decades, can show changes over time, needs large amounts of time/expensive, CROSS-SECTIONAL : examines people of different groups at the same time., quick and easy to conduct, generalizable results , cannot see changes over time, CASE STUDY: an in-depth study of an individual or a small group., provides very detailed info, cannot generalize results to larger audience, difficult to replicate, NATURALISTIC OBSERVATIONS: Hawthorne effect is possible, researcher observes a subject's behavior without intervention, natural setting is more reliable than a lab setting, SURVEY : collection of information reported by people about a particular topic., cost effective and mostly reliable, low response rate; can't verify honestly of person,
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Research Design
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Mingerson
AP Psychology
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