Brand - A type of product manufactured by a particular company under a particular name., Feel-good factor - a quality in something that makes people feel happy and positive about their lives, a product, the economy, etc., Product placement - It is a marketing technique where references to specific brands or products are incorporated into another work, such as a film or television program, with specific promotional intent., Sale - A period during which a shop or dealer sells goods at reduced prices., Thriftiness - The quality of being careful with money or resources, especially by avoiding waste., Market research - The action or activity of gathering information about consumers' needs and preferences., Customer review - It is a negative, positive, or neutral opinion that a customer leaves about a product or service that they have purchased.,

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