Exploration, small numbers of adventurous tourists, tourists drawn to pristine natural beauty eg; beaches, tourists drawn to unique cultural experiences, minimal tourist infrastructure eg: commercial flights, few facilities specifically for tourists, Involvement, local people begin to provide services for tourists, eg: guesthouses, restaurants and tour guides, visitor numbers start to increase, recognisable tourist season emerges, locals begin to make income from tourists, Development, tourism is rapidly growing, significant increase in tourist facilities eg: hotels, area becomes a well-known tourist destination, many locals employed in the tourist industry, destination is marketed to attract more tourists, Consolidation, large numbers of tourists, tourism is the main source of income, tourism is growing more slowly, major international hotel chains present, eg: Cancun in Mexico, Barcelona in Spain, Stagnation, stable visitor numbers, negative image or competition from other destinations, out of date facilities are less appealing to visitors, Decline, visitor numbers drop significantly, deteriorating infrastructure, only visitors are those seeking a cheap break, day trippers instead of extended stays, Rejuvenation, active steps taken to attract tourists back, rebranding to a different type of visitor, updating infrastructure , introducing new attractions to entice new visitors.

Butler's Tourist Area Life Cycle Model

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