1) What is persuasive advertising designed to do? a) Provide factual comparisons b) Influence emotions and trust c) Give legal disclaimers d) Offer product discounts 2) Which of these is an example of informative advertising? a) A flashy slogan without details b) A bank showing emotional customer stories c) A celebrity endorsement in a loan advert d) A savings account comparison table 3) Which is NOT a traditional marketing method? a) Social media campaigns b) TV advertisements c) Radio ads d) Newspaper ads 4) Which financial promotion technique builds customer trust? a) Using complicated jargon b) Hiding terms and conditions c) Trust symbols (e.g., “FCA Approved”) d) Making exaggerated claims 5) Which of these is an example of a 'Call to Action' in advertising? a) Stories of families saving for the future b) David Beckham promoting a new credit card c) Lloyds Bank’s black horse logo d) "Sign up today for a 5% bonus!"

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