Customer satisfaction score, A rating that shows how happy a customer is with a product, service, or experience. It’s often based on a 1–10 scale., Customer Effort Score, A score that shows how easy or difficult it was for a customer to complete an action, like solving a problem or using a feature. The lower the effort, the better the experience., Activation Rate, The percentage of new users who reach an important first step — when they understand the value of the product and start using it., Churn Rate, The percentage of users or customers who stop using a product or service during a certain time period., Feature Adoption, The percentage of users who try or start using a new feature of a product after it is released., Feature Usage, How often users use a certain feature of a product. It helps companies understand which parts of a service are useful., Social Media Engagement, A measurement of how users interact with a brand’s posts on social media — for example, through likes, comments, shares, or mentions., Customer Reviews, Written feedback from customers that shows their opinion about a product or service. Reviews can be positive or negative and often appear on websites or apps..

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