Appeal to Prestige/Snobbery - I only drive the best, and that's why I drive a Mercedes-Benz., Name-calling - An ad states Campbell's Vegetable Soup tastes better than the other leading brand., Appeal to Emotions - Grocery store commercial shows a happy family sitting around the table at Thanksgiving. , Name-calling/innuendo - An ad says, "This candidate is a coward. He's afraid to stand up, face the public, and defend his miserable record.", Card-stacking - Pizza Hut add that states that the pizza gives “50% more” with “free 50% more meat” and “free 50% more cheese”., Testimonial - WNBA basketball player Caitlin Carter says, "Nike is the gear I choose to wear to enhance my winning performance.", Bandwagon - The best show in town! The rodeo show is coming this summer. It will run from May to September. Get your tickets today., Glittering Generalities - At the neighborhood yard sale, set up a stand to give puppies away because "Dogs are a man's best friend.",

Leaderboard

Visual style

Options

Switch template

Continue editing: ?