Repetition, Repeating powerful words to create emphasis, Rhetorical question, A question that does not require an answer. This type of question is so obvious that it does not need an answer, Metaphor, A comparison made to suggest one thing IS another thing., Simile , A comparison made using the words 'like' or 'as' , Personal pronouns; Inclusive language , This involves using such words as 'us', 'we', 'you', 'our'., Statistics and Facts, Information that has been researched and proven in real life., Exaggeration, Information that is inflated, or over-the-top., Emotive language , Words that cause an emotional response, Rule of 3, Three words or phrases used together to emphasise a point; Saying a similar thing three times in a row, Alliteration, Repeating the first sound of a number of words, Modality, Words used to show the degree or extent that something is probable..

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