Alliteration, Repetition of a consonant, especially at the start of words., Anecdote, A story about someone or something that the writer has experienced or heard about., Emotive Language, Language used to make the reader feel certain emotions., Facts, Information that can be proven or backed up., Hyperbole (Exaggeration), Exaggerates the true situation for dramatic impact. Hyperbole uses a figure of speech (simile or metaphor) to do this., Metaphors, Figures of speech that identify a similarity between two different things, uses 'as if' or 'like'., Repetition, Important words or phrases that are used more than once., Personal Pronouns, Words used to make the reader feel like you are talking to them, to give them a sense of connection., Rhetorical Questions, Questions asked just for effect, or to emphasise a point., Rule of Three, The use of three related words or phrases., Similes or Metaphor, Figures of speech that identify a similarity between two different things. A simile uses 'as if' or 'like'; a metaphor does not., Statistics, Use of research, numbers and data..

Persuasive techniques

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